Express the spirit of Nike through your creativity and AI.
Competition overview
Express the spirit of Nike through your creativity and AI.
Produce a 30-second to 2-minute AI-generated advertisement that captures the energy of "Just Do It."
Selected works will be officially featured on the Genova platform and showcased to a global audience.
Eligibility
Open to all AI creators worldwide
Submission format
AI-generated ad video up to 90 seconds (use of AI tools such as text-to-video or image-to-video is required)
Submission limit
No restrictions
Region
Worldwide
Judging
Jury evaluation 50% + Audience vote 50%
Only AI-generated videos are eligible
Unauthorized use of official Nike footage is prohibited
Maximum 2 submissions per person
Grand
Grand Prize
₩5,000,000
≈ $3,300
Excellence
Excellence Award
₩3,000,000
≈ $1,980
Merit
Merit Award
₩1,000,000
≈ $660
Audience
Audience Award ×10
₩100,000
≈ $66
/ person
Step 01
Opens
May 22, 2026
DoneStep 02
Submission closes
June 21, 2026
DoneStep 03
Review
June 24, 2026
Step 04
Voting ends
June 28, 2026
Step 05
Ceremony
July 1, 2026